I am such a sucker for things that are nicely packaged and that contain nice things to eat. I could literally spend a small fortune on stuff like that and then feel a bit sad when I’m tearing open the wrapper to get to the goods inside. But there is something so nostalgic about things that come in considered packaging. Back in the day everything you bought came in something that you probably wanted to hang onto afterwards, which was so clever of the manufactures if you think about it because then their logo was always in site and in mind. Now days sweet wrappers or boxes are normally the worst thing about chocolate.
Do Not Open is the personal project of Erik Marinovich, a letterer and designer based in San Francisco. He designs and hand draws these beautiful envelopes and then carefully packages them and sends them off to their owners. Imagine getting this envelope in your mailbox. Wow. If you have $250 lying around then one of these amazings could be yours. Yes please.
Check out the rad branding job Anagrama did for Santa Cruz, which is a quick service Mexican BBQ restaurant located in Santa Catarina. Love the huge road sign pointing you in the direction of the place.
-The hand-made quality of the logotype and overall identity is meant to praise the careful, traditional and apprehensive food making process of Santa Cruz. The brand is simple and direct, and above all, always honest and sincere, never attempting to hide its conceptual rugged awkwardness.
Anagrama is responsible for this amazing branding for Nordic House, a dry cleaning store in San Francisco, California. It’s so clean and crisp just like you would expect your dry cleaning to be. I think they’ve done everything just right, they’ve picked the right colour palette, the right font and the right amount of playfulness and they’ve made a brand that looks sophisticated and worth every penny you would pay to have you stuff cleaned by them. Job well done.
Nordic House not only does dry cleaning, but they also sell exclusive quality items such as scented soaps and vests. I’d buy anything that they were selling.
In Japan we ate a lot of sweet things and I saw such cool stuff, some we tried, some we didn’t and some just looked way too pretty to shove into ones mouth, it felt like it would of been a sin to destroy them. I took some photos of the things I liked, hope you enjoy them…
As you know my friend Nick and I have formed a small partnership together whereby we work on all sorts of things from branding to advertising to collateral design to interiors to plating people’s hair, if they feel that way inclined. Our whole mission is to work on cool projects that not only make the client happy (hopefully) but us too. Here is the 3rd project that we have just completed for a clever start-up company called Craftsman and Crate.
– Craftsman and Crate do corporate gifting right. As the brainchild of Alan Yates, an ex-corporate bored by the weak offering of existing gifting agencies, C & C creates a new range of gifts for hi-end corporates to choose from. Crates are delivered to clients filled with premium goods such as craft beers, cured meats, ceramics and other locally designed and locally produced goods. I worked with Angie Batis to create a visual identity for this startup. Images of crates and the website to be added soon.