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FASHION

50/50 by Simon and Mary

July 27, 2016

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50/50 is the title of the new range by Simon and Mary, a local company that makes beautifully crafted and manufactured hats. This family-run family business which has been around for years and years was made into one of Africa’s most renowned wool felt hat manufacturers by Simon and his wife Mary Pozniak and today a fourth generation Pozniak, Dean heads the brand & factory with the aim of continuing the legacy created by Simon.

You can spot a Simon and Mary hat a mile away and that’s because it shines like a felt beacon of light. Yesterday Dean sent me their new lookbook, which I thought I would share with you. There are some great pieces and I think any head would be super happy wearing one of these gems. The new look book pays tribute to photographer Malick Sidibé. Nice work guys!

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Concept, and photography: Trevor Stuurman

Art direction: Trevor Stuurman and The Sartists

Design and layout (agency) : Jana + KoosStyling: The Sartists + Nikki Zakkas

Styling: The Sartists + Nikki Zakkas

Models: The Sartists + Nikki Zakkas
MAU: Vuyo Varoy

MAU: Vuyo Varoy

Photography assistant: Jeffrey Rikhotso

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